We are not just dental marketing experts; we also have dental business management experience, so our solutions are intuitive, practical, and effective.

Our help is modular and scalable to suit your specific needs, budget, and resources.

Insight into the best revenue-generating tactics with a 20-minute one-on-one coaching session.

Easy to implement solutions for fast results.

Call Handling Essentials | Patient Relationship Management Essentials | Local Search Optimisation | SEO Review + Quick Fixes

End-to-end solutions comprising advice, support AND implementation including:

Marketing Business Development Strategy, Planning, and Management |  Branding |  Website and Campaign Microsites |  Patient Acquisition | Patient Relationship Management |  Social Media Optimisation and Management | Lead Management | Treatment Sales Techniques | PPC | Local Search Optimisation | Website SEO | Referral (B2B) Marketing

Full-service advice, support and implementation to grow your business and achieve success forming an integral part of your management team.

Unlike many dental marketing providers, we have experience in managing dental practices.

We understand how dental practices work, the implications of environmental factors such as CQC and other rules and regulations, the covert dismantling of NHS dentistry, spiralling supplier costs, unprecedented HR issues including the lack of trained, experienced staff and the pressure your clinical staff are under to provide the highest quality treatment profitably.

Our solutions take all this into account and are practical, workable and above all tried and tested to get the best results despite the challenges you face.

1. Free initial chat

At your practice or via telephone, Zoom, or Microsoft Teams to explore your business strategy and objectives and how we can help you achieve them.

2. Sales and marketing review

Our sales and marketing review is an assessment of what you’re doing now and how you compare to your main competitors.

3. Strategy and plan of action

Based on your business strategy and objectives, we will identify targets and the tactics to achieve them cost-effectively and in order of priority (essential first) and a detailed budget with options.

4. Phased implementation

Our support is modular, scalable and phased – focusing on low-cost, high-return activity first. 

5. Monthly performance monitoring

Everything we do is based on achieving targets, so monthly performance monitoring is included enabling us to refine our tactics for the best results on an ongoing basis.

6. Tactical campaigns

Sales and marketing campaigns that promote family/general dental care or specific treatments such as dental implants or Invisalign invisible braces

Kathy Cottrel
Practice Owner/Partner
Parkway Dentalcare

Large (6 Surgeries) NHS and PVT full-service practice in Havant Hampshire

”Laurence was brought in to help grow our private dental care provision as part of our exit plan, implementing an ambitious marketing program comprising the development of our new website, the set-up/optimisation of our social media channels, patient comms including stationery, literature and POS (posters and banner), advertising and patient relationship management.  The quality of his expertise and the results achieved were exceptional and instrumental in us selling the practice.”

Dr Ellie Ledger
Practice Principal/Ex Owner
Arnica Dental Care

Restorative dentistry, dental implants, full-arch reconstructions/All-on-4 dental implants, dental sedation

”Laurence Hale was instrumental in growing the business from a single surgery to a five-surgery specialist practice with over 3,500 patients and 200 referral dentists. In 2019, Laurence managed the sale of the practice to Bupa, which retained him on a consultancy basis to continue growing the business within a highly competitive marketplace.”

Emma Buglass
CEO
Oracle Dental Group

Full-service dental practices in Southwest, Midlands and Northwest incorporating Dentale dental implants and dental implant training.

”Laurence’s experience growing a successful practice using a combination of specialist marketing and business development skills helped us explore various options for growth and improve the performance of a range of digital marketing channels.”

Alon Preiskel
CEO
Collaborate Dental Group

Collaborate Dental comprises a team of exec-level dental industry experts who provide practice owners with the knowledge, advice, support, tools and resources to accelerate growth and success and maximise the rewards of practice ownership.

”Laurence has joined the team to provide marketing business development advice and support and solutions to us and our dental practice clients. Laurence is currently redefining our practice support program and overseeing a rebrand (new logo above), the design and build of a new website (coming soon), optimisation of our social media channels, development of our Hubspot CRM, and a suite of client communications, and the implementation of a B2B business development campaign. Great to have him on board.”